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Press Release Template Generator

Draft a properly formatted press release — headline, dateline, lead paragraph, quote, boilerplate and media contact — from a few details.

How to use

  1. 1Fill in the headline, company, city, the news and a quote.
  2. 2Copy the release and edit the body into your own words.

How it's calculated

Standard AP-style structure: FOR IMMEDIATE RELEASE, headline, dateline (CITY, Date —), lead answering who/what/when/where/why, supporting quote, boilerplate 'About' section, media contact, and ### to mark the end.

Frequently asked questions

How long should a press release be?

About 300–500 words — one page. Journalists skim, so put the news in the first sentence.

What is a boilerplate?

A short standard paragraph about your company that ends every release.

What does ### mean?

It's the traditional sign that the release has ended.